Greetings [[name]],
Lot's of festivals coming up this next week
as the festival season is just ramping up, and
you will also find in this issue:
* Recipe From The Caribbean Cove: Banana Bread
* Fun & Games: What's Patois for "to get a haircut?"
(for answer, see below under Fun & Games)
The Business of Promoting Reggae
* Reggae Festival Guide News & Offerings
* Ask A Question: How do I let my fans promote my band?
* Marketing Tidbit: Email Etiquette - Say What You Mean and Say it Quick
* About Reggae Festival E-Guide and Contact Us
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Reggae Festivals This Week
Festival listings are believed to be correct. Please
contact the promoter directly for more information.
Thursday-Sunday, May 27-30, 2004
Afro-Pfingsten Festival
Winterthur, Switzerland
www.afro-pfingsten.ch
Hotline: 0041 52 214 21 21
Friday-Sunday, May 28-30, 2004
Dallas Caribbean Festival
Dallas, Texas, U.S.
www.dallasfestival.com
Hotline: 214.632.9531
Saturday-Sunday, May 29-30, 2003
Memorial Weekend Reggae Splash
Boston, Massachusetts, U.S.
Hotline: 857-205-5813
Saturday, May 29, 2004
Roots On Da Rez, Abijah, Boom Shaka and Zema
Kykotsmovi, Arizona, U.S.
www.abijahja.com
Hotline: 928-734-6686
Saturday-Sunday, May 29-30, 2004
Kentucky Reggae Festival
Louisville, Kentucky, U.S.
www.bisigimpactgroup.com
Hotline: 502-583-0333
Saturday-Sunday, May 29-30, 2004
2nd Annual Flagstaff Legends of Rasta Reggae Festival
Flagstaff, Arizona, U.S.
www.legendsofrastareggaefestival.com
Hotline: 281-893-0044
Saturday-Sunday, May 29-30, 2004
UCLA Jazz-Reggae Festival
Westwood, California, U.S.
www.studentgroups.ucla.edu/jazzreggae
Hotline: 310-281-1124
Are you a reggae festival promoter? Post your festival at
www.ReggaeFestivalGuide.com/post_festival.html
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Recipe from the Caribbean Cove
www.TheCaribbeanCove.com
Banana Bread (c) 2004
Plantain has got to be the neglectful cook's best friend.
Just about the time you think it's too ripe, it's actually
ready to cook! We've seen guests devour an entire loaf
of this banana bread in a manner of minutes.
Ingredients
1 to 1 ½ cups of ripe bananas and very ripe plantain
(Roughly 2 to 1, bananas to plantain)
1 whole lemon or orange
1 1/3 cups flour
1/2 teaspoon baking soda
1/4 teaspoon baking powder
5 tablespoons unsalted butter
2/3 cup sugar
Pinch of salt
2 eggs
Directions
In a narrow-mouthed bowl, mix together the flour, salt,
baking powder and baking soda. Set aside.
Mash the bananas and plantain together in a separate bowl,
discarding any hard, unripe pieces of plantain. Set aside.
In a third, wide-mouthed bowl, blend sugar and butter.
We like to cut the butter into 1/2" cubes, and use two
knifes drawn against each other to cut and blend the sugar
and butter. Blend until sugar and butter are evenly mixed.
Using a fourth, smaller bowl, lightly the beat the two eggs
together, then add to the sugar and butter mixture and blend.
Add banana and plantain mixture, and blend.
At this point, you should have a thick soupy mixture of
sugar, butter, eggs and plantain. Now, add the flour mixture
to the liquid, in approximately three equal measures,
stopping between to stir the flour into the liquid and even
the mixture.
When the mixture is evenly blended, take a lemon grater,
and zest about 2 teaspoons of lemon or orange rind into the
mixture and blend.
Pour the mixture into a glass, 6-cup loaf pan. You can
first grease the pan with a little butter if you want to
crisp the sides and bottom of the finished loaf.
Bake in the center of the oven, pre-heated to 350°F, for
about 50 minutes. You will know it's done when you can
insert a toothpick into the center of the loaf, and pull
it out clean and dry.
Let cool before serving - but not too much! Best served
warm as a tea-bread, or as an after dinner sweet.
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Fun & Games
What's Patois for "to get a haircut?"
"Picky Head"
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Food for Your Caribbean Event!
Authentic Caribbean Cuisine
Catering for Special Events, Parties and/or Receptions
Dishes such as Jerk Chicken, Rice and Peas
Ackee & Saltfish, and Johnny Cakes - you name it!
The Caribbean Cove
San Francisco Bay Area
510-531-2303
Email: InfoTheCaribbeanCove.com
Website: www.TheCaribbeanCove.com
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Reggae Festival Guide News & Offerings
The Reggae Festival Guide magazine is on the printing
press this week. So, get your subscription sent to your
door by going to:
www.ReggaeFestivalGuide.com/subscriptions.html
By demand we will be offering classified ads on the
ReggaeFestivalGuide.com website for the reggae
community by the end of the month.
Information on how to advertise in this
Reggae Festival E-Guide can be found at:
www.ReggaeFestivalGuide.com/eguide.html
Need a Reggae Website Low Cost & Fast?
Promoters Get a Web Page for Your Festival for $185:
www.ReggaeFestivalGuide/advertising/web_promo_page.html
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Ask A Question
How do I let my fans promote my band?
By James Blakely
Street Teams are an amazing promotional tool. Many bands
have had great success by using them to promote the band and
the music.
So what is a Street Team? A Street Team is a group of
devoted fans that want to help spread the word about a new
product or group. Street Teams have been used by corporations
for years. When new game systems or hamburger comes out,
people go out and let people try them out on the street. The
same with indie bands. The only difference is you won't be
paying your street team.
Indie Music Street Teams work for freebies like stickers,
shirts, CDs, and to be put on the list at shows. They also
get to be apart of the band.
Ever had to blanket a city with flyers. Your Street Team can
do it for you. They are also great just spreading the word
about how wonderful your music is.
One thing you need to do when starting a Street Team is to
set the rules. What will you give them and what do they need
to do. Unfortunately, having a Street Team is like having
employees. You will have to fire some. You need to make it
clear from the beginning what their tasks will be. You don't
want to make a devoted fan into an enemy.
You also have to remember that they are carrying your good
name. Be very selective who is on the Street Team. Any
trouble makers and they could hurt more than help. You don't
want band stickers all over businesses where you get a fine.
Also remember that these people are volunteers and should get
some perks for their time. Always try to keep your Street Team
happy by doing special things for them. Call their names out
at gigs and nice things like that to give them the feeling
they are doing something worth while.
Street Teams can get your name out there. Just remember to
think about who is on your team and what they need to do
for their perks.
For more Local Band and Indie Music Promotion and
Marketing Articles go to: www.GoListenLive.net
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Marketing Your Reggae Biz Tidbit
Email Etiquette - Say What You Mean and Say it Quick
By Kristine Cummins
Write a meaningful subject in the subject line, so the
recipient will know at a glance what the email is about.
Try not to use words that sound like a sales pitch that
could filter your email as spam.
Personalize and "warm" your email by opening and closing
your message such as, "Dear Sally," and closing,
"Best Wishes, John"; it's much friendlier.
When you write in ALL CAPS, it means "shouting" and is
not a good practice for any reason. Not to mention, all
caps is difficult to read. To make your email inviting
to read, keep it short with paragraphs.
Also helpful are short statements that are bulleted or
numbered.
See next week's Reggae Festival E-Guide
#2 of 10 Email Etiquette Reminders.
--Kristine is the Webmaster of www.ReggaeFestivalGuide.com.
She specializes in custom, affordable, fast downloading Websites
for small businesses. Call for quote 415-213-1914.
www.KristineCummins.com
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About Reggae Festival E-Guide & Contact Us
The Reggae Festival E-Guide is a weekly ezine through the
summer festival season, and monthly during the winter. It is
created by RBA Publishing LLC which publishes 2 popular
print magazines annually: Reggae Festival Guide and Blues
Festival Guide. The publisher, Kaati, is a member
of the Reggae Ambassadors Worldwide (#111).
Advertise in this E-Guide: www.ReggaeFestivalGuide.com/eguide.html
RBA Publishing, LLC
P.O. Box 50635
Reno, NV 89513
Website: www.ReggaeFestivalGuide.com
Email: NewsReggaeFestivalGuide.com
1-775-337-8344
Please feel free to pass this ezine along to your friends.
However, we ask that you forward it in its entirety.
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To subscribe to this ezine, please go to: www.ReggaeFestivalGuide.com